• Associate Product Marketing Manager

    Location US-NC-Raleigh
    Posting date 2 months ago(11/8/2018 7:12 AM)
    Job ID
    Consulting, Product Marketing
  • Company description

    At Red Hat, we connect an innovative community of customers, partners, and contributors to deliver an open source stack of trusted, high-performing solutions. We offer cloud, Linux, middleware, storage, and virtualization technologies, together with award-winning global customer support, consulting, and implementation services. Red Hat is a rapidly growing company supporting more than 90% of Fortune 500 companies.

    Job summary

    Help the Red Hat Training and Certification team continue to launch its portfolio of training and certification offerings. We are looking for an Associate Product Marketing Manager to be a central point of contact for go-to-market activities in Raleigh, NC. In this role, you will be part of a high-performing, globally distributed team working cross-functionally, collaborating with Marketing, Customer Experience, Web Development, Social Media, and a variety of teams within Red Hat Training to ensure successful implementation and delivery of new training solutions. You will assist in launching Red Hat Training offerings into the market, including information and requirements gathering, prioritizing services marketing initiatives, ensuring operational and system readiness, meeting finance requirements, enabling sales and partner readiness, organizing global pilots and instructor enablement activities and facilitating special events. You’ll need to be a master at concurrently project managing many releases and balancing between attention to detail and seeing the bigger strategic picture.

    Primary job responsibilities

    • Implement cross-functional launch process to bring new solutions to market, including SKU creation, product messaging, pricing and packaging, financial requirements, and operational readiness
    • Serve as an interface between the product development team and broader services organization; document offering specifications and communicate necessary details to respective stakeholders
    • Collaborate with services marketing to prioritize field marketing initiatives, lead generation campaigns, launch activities, and resource requirements based on product roadmap and industry trends
    • Lead ongoing weekly go-to-market meetings with a broad range of global stakeholders while building consensus and leading through influence

    Required skills

    • Bachelor's degree
    • 3+ years of experience in a revenue-generating commercial software training organization
    • Outstanding written and verbal communication skills
    • Excellent project and program management skills
    • Good knowledge of tools and processes related to go-to-market strategies
    • Ability to work across departments and global audiences to build solid relationships and gather necessary information as related to go to market
    • Diverse skill set, with the ability to rapidly shift between tasks ranging from writing a product description to leading a go-to-market call

    Solid working knowledge of the following will be considered a plus:

    • Course development cycles
    • Launch strategy
    • Training marketing
    • Competitive pricing
    • Business development
    • Certification programs
    • Key deliverables related to bringing blended training products to market

    Red Hat is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, citizenship, age, veteran status, genetic information, physical or mental disability, medical condition, marital status, or any other basis prohibited by law.

    Red Hat does not seek or accept unsolicited resumes or CVs from recruitment agencies. We are not responsible for, and will not pay, any fees, commissions, or any other payment related to unsolicited resumes or CVs except as required in a written contract between Red Hat and the recruitment agency or party requesting payment of a fee.


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